For beauty, accessories and lifestyle brands

You can see what the ads cost.Not what they brought back.

We make the content, run the ads, run your social and bring customers back for the second order. For small brands selling online who would rather be making the product.

Request a 15-minute call

Five brands at a time.

One orderHow we read it
What the customer paid
what it cost to make
packing and postage
what the ad cost to win them
What the order left you

Blank on purpose. We fill it in with you on the first call.

Show it in use, not on a white background.

A product photo tells people what it is. Content tells them why they want it. We shoot with you, or cut from what you already have, and make new pieces every week for the ads and the feed.

For most people who see your ad, the ad is the brand. So it has to look like you, and the look stays your call.

  • On skinbeauty
  • In the handaccessories
  • Out of the boxevery order
  • In someone’s homelifestyle
  • Being madeyour story

Ads judged on what an order leaves you, not on clicks.

Before anything is spent we write down two numbers with you. Every ad, post and email is then judged against both, and we do more of what moved them. That is the Kaizen Loop.

We never take a cut of your ad spend. It leaves your account, not ours, and there is no minimum.

How the Kaizen Loop works →

What a customer is worth to you

What one order leaves you, and what that customer tends to spend after it.

judged against

What sales were doing without us

Your normal month, written down first, so we never take credit for sales you were already making.

Your next sale is probably someone who already bought.

Refills, restocks, the piece that goes with the last one. Someone who bought once is the easiest sale you will ever make, and plenty of small brands never go back to them. We keep in touch for you, by email and message, so you are not paying an ad to reach the same person twice.

  1. First order

    Found you through an ad or the feed.

  2. A thank you that helps

    How to use it, how to style it, what it goes with.

  3. The right nudge

    Running low, back in stock, something new that fits.

  4. Second order

    No ad needed this time.

Five brands at a time.

That is the whole capacity, not a launch offer. Both of us work on every brand: Diego on the content and the social, Law on the ads, the tracking and the emails.

Request a 15-minute call
  • Nothing is held hostage. The ad account, the content and the customer list are yours the whole time.
  • We say no on the first call if the margins are too thin for ads to pay for themselves.
  • You keep making the product. We will not choose how it looks, only help more people see it.

Tell us what you sell and what it costs you.

Request a 15-minute call. We read every request ourselves and reply the same working day, either way. You will leave knowing what a customer is actually worth to you.

Every seat gets both of us, start to finish.